[ic] Upsell/Cross-Sell Difference?
clittle at priorityplace.com
Mon Aug 30 19:34:02 EDT 2004
Can somebody tell me what the difference between cross-selling and up-selling
is with respect to the actual coding of Interchange. I know that in theory
up-selling is designed to convice somebody to upgrade the product they want
to buy and cross-selling it convincing them to buy additional products with
But from an Interchange perspective, I can't seem to find a difference
between the two. It seems like you can do the exact same thing with both
components. Can somebody clarify please?
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